function startTicker(){
    $('#ticker marquee').marquee('', {
        onstop: tickerUpdate
        }).mouseover(function () {
            $(this).trigger('pause');
        }).mouseout(function () {
            $(this).trigger('unpause');
    });
}

function tickerUpdate(){
    $.ajax({
        type: "POST",
        data: {},
        url: "/MyMoneyWS.asmx/GetNextUserExperience",
        success: function(data){
            $('#ticker .tickerText').html($(data).find('string').text());
        }
    });
}